Nekter was looking for a creative campaign to help launch their new product, the Skoop. The Skoop product is made from all natural ingredients and is also dairy free. To promote this product, I worked with my creative team to craft a series of tag lines and graphical elements that we used on various promotional assets. In-store POP, outdoor displays, digital display ads, social media launch strategy, TV spots, and a dedicated landing page were all assets I provided to client.
Role In Project: Creative Direction, Web Design, Copywriting